In today’s interview, we talk with ROBERTO ASCIONE, serial entrepreneur & digital health pioneer on how the industry transformed in the past 20 years and how the next 20 years will change healthcare how we know it. Roberto is CEO at HEALTHWARE GROUP one of the largest healthcare consultancies helping life sciences companies, healthcare stakeholders and start-ups navigate the transformation in healthcare, from strategy to technology.
You’ve helped companies transform their healthcare businesses for more than 20 years. What has changed in the industry since you began?
The world was still analog (as in, paper only!) when I first combined healthcare with software over two decades ago, and since then, medicine has been hugely transformed through technology in a series of advances that show no signs of slowing.
Two of the biggest changes catapulting things forward have been the widespread adoption of the internet and the global implementation of electronic medical records. The resulting marketing and digital health possibilities have become limitless. Delivering on those possibilities in ways that empower both patients and physicians is in our company’s DNA and continues to drive our work.